The .tv Corporation Achieves Daily Rate of Two Million Resolutions With the Help of UltraDNS

SAN MATEO, Calif., May 23, 2001 The .tv Corporation, a leading global provider of Web identity services and the exclusive worldwide source for Web addresses ending in ".tv," has attained a global resolution rate of two million per day with the support of UltraDNS, the leading Directory Infrastructure Services Provider (DISP). The .tv Corporation provides top-level domain name registration services as well as a suite of value-added products and services that enable companies worldwide to create unique and compelling Web identities.

The .tv Corporation quickly became the fastest growing Top Level Domain in Internet history in the one year since opening their doors in April, 2001. Anticipating an extraordinarily high rate of traffic, The .tv Corporation sought out a company that could provide Domain Name System (DNS) management services to cope with the high volume of web traffic continually and consistently. After a lengthy search the company ultimately selected UltraDNS to provide the carrier-class services, including a 100% uptime guarantee that would help The .tv Corporation scale reliably.

According to Philip Reese, Vice President, Technology for The .tv Corporation, there were three main reasons why the company selected UltraDNS Managed DNS Service:

UltraDNS has international reach
Since The .tv Corporation anticipated a very high volume of resolutions around the world every day, it needed a DNS service company with a strong international presence to support its efforts globally.
UltraDNS uses proprietary technology
DNS is responsible for 29% of Web page download failures. Unlike nearly 90% of the companies on the Internet that use BIND (Berkeley Internet Name Demon) protocol, UltraDNS has its own standards-based technology that isn't subject to the problems and interruptions that regularly affect BIND. As Reese notes, "The business of domain name services is all about redundancy. With UltraDNS, I'm confident that our service will never go down and DNS failures will never prevent our users' sites from being accessed."
UltraDNS is a creative, problem-solving partner
"We knew we'd want to launch multi-lingual domain name registration services using different alphabets and non-ASCII characters in order to serve that part of the world that does not speak English, and UltraDNS was very willing to work with us," recalls Reese.

"Country codes typically resolve only in the country of origin," explains Reese of his company's preference for UltraDNS. "Our business is a global one and that poses substantial technical challenges. UltraDNS has aggressively attacked and solved those technical challenges and consistently delivered service that we consider above and beyond. The only thing they're not willing to do is relax their high standards, so we know the job gets done right."

Reese also notes that the relationship between the two companies has grown as The .tv Corporation has grown. "UltraDNS has always met us halfway and offered us service above and beyond what was in our original service agreement. We're very happy with them," he says. "They're a standards-driven company and very focused on providing high-quality products for the industry. UltraDNS was the only choice that would fulfill the demand at the level of quality that we needed. They've really been a technology partner to us."

About The .tv Corporation

The .tv Corporation (www.tv) is a leading provider of Web identity services worldwide and the exclusive worldwide source for web addresses ending in .tv. The .tv Corporation provides domain name registration services and a suite of value-added products and services that enable customers to establish unique web identities and capitalize on the global recognition of the TV symbol. The company is dedicated to creating the premier top-level domain so that companies, organizations and individuals can create the Internet brands and the identities of the future.

About UltraDNS
UltraDNS Corporation is the world's leading Managed DNS Service Provider, delivering superior security, reliability and performance to organizations that rely on DNS for their critical business processes, applications and services. With the growth in e-commerce and the emergence of advanced DNS-based communication and supply chain management services, organizations can no longer rely on traditional approaches to DNS. On October 20th, 2005 UltraDNS launched the DNS Shield™ in partnership with major Internet Service Providers (ISPs) including AOL, Earthlink, Time Warner and Yahoo to provide the highest level of reliability and security to over 100 million Internet users.

UltraDNS provides a range of global and local DNS solutions - both managed services and custom infrastructure - built on its unique Directory Services Platform and proprietary, patented technologies. Through its thousands of enterprise, service provider and TLD infrastructure customers, UltraDNS powers the resolution of over 15 million domains around the globe. UltraDNS has offices in California, Virginia, Arizona, Chicago and the UK. For more information please visit www.ultradns.com.

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